Biography Portraits

Corporate photography can be criticized for being stiff and devoid of personality. Knowing this I set out to reinvent Forrester’s biography portrait style to be more candid, relaxed, and personality forward. When you see a photo of a Forrester Analyst you should not only know what they look like, but start to understand who they are.

Maxie Schmidt

Maxie Schmidt is a principal analyst serving customer experience (CX) professionals. She leads Forrester’s research on CX measurement programs. In that role, Maxie creates thought leadership and advises clients on how to build an effective CX measurement program, but also on how companies can (and should) innovate CX measurement practices beyond surveys. Maxie also writes about the business impact and the ROI of CX. Maxie is a frequent keynote speaker at conferences and leads CX workshops at events. 

Harley Manning

Harley serves Customer Experience Professionals. He is a research director in the customer experience practice at Forrester and the coauthor of Outside In: The Power of Putting Customers at the Center of Your Business. Harley founded Forrester's customer experience research coverage when he joined the firm in 1998. Today he manages a team of analysts who cover topics ranging from Forrester's Customer Experience Index (CX Index™), which measures how well a brand's customer experience strengthens the loyalty of its customers, to customer-centric culture. His own research focuses on the business impact of CX.

Shar VanBoskirk

Shar helps CMOs lead customer-obsessed strategies at their firms while also transforming their marketing functions to deliver brand experiences that are relevant to empowered customers. Her specific research focuses on marketing strategy, budgets, staffing, organization, and creating an operating model for customer obsession. Shar has spent many years helping clients create optimal digital marketing teams and programs, leveraging research on email marketing, consumer psychology, storytelling, and digital maturity. During her 18 years with Forrester, Shar has been instrumental in the development of many of the company's marketing program evaluation methodologies, training courses, and marketing planning tools and has also been part of Forrester's sales and consulting organizations.